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Glowing LED Snowboarder

I’ve heard about integrating LEDs into clothing, but this is the first time that I’ve seen a snowboarder completely lit up like a Christmas tree. In the short film L.E.D. Surfer, created by filmmaker Jacob Sutton for Nowness, we get to watch Artec pro snowboarder William Hughes going down the French Alps, covered head-to-toe in bright LEDs.

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