Infectious assigned Elkoha LED's creative duties

Infectious has been signed on as the communications partner for Elkoha, the LED lighting brand of Tamura Elcomponics Technologies. Tamura is an Indo-Japanese joint venture between Elcomponics India and Tamura Group, Japan. Elcomponics Group believes in using technology innovatively and responsibly to create a humane luminescent ecosystem for a better and brighter tomorrow. On awarding the business to Infectious, Shivendra Dwivedi, Director, Tamura Elcomponics Tech said, “We want Elkoha to become a preferred name in the LED lighting space and needed people with who could look at this category as a clean slate. We feel Infectious, led by Ramanuj and Nisha, will be able to give articulation to our business vision.”