Sylvania Smart+ Color Light Bulb Supports HomeKit, ditches Hub

With its new Smart+ color bulb, Sylvania has jettisoned the Lightify brand (and has stepped away from the Ledvance corporate identity). But while the company has lost some of its branding, its gained something else: support for Apple’s HomeKit system without requiring an external hub. Functionally, this is nearly the same bulb as the old Ledvance Lightify RGBW. The only difference is that now, if you have an iOS device, you don’t need to buy a standalone hub that plugs into wall power if you want to connect it to HomeKit. This saves some money (the bulb is the same price as the old Lightify) while decluttering your outlets.