GE Smart Bulbs Get Alexa, Google Assistant Support

General Electric, more commonly recognized as simply GE, has been making accessible and affordable smart light bulbs in the past couple of years, and for the most part, they've been decent and straightforward products. When unveiling the C by GE light bulbs, GE focused on affordability — as they communicated with the smartphone via Bluetooth, there was no need for a bridge peripheral. But while that kept costs down, it also disabled the bulbs from supporting any kind of voice assistants, and it meant that users who wanted voice commands had to switch to models that supported hands-free control.