First-Ever Rechargeable Outdoor Lighting Makes Illumination Effortlessly Versatile
British lighting brand Pooky Lighting and renowned designers The Novogratz announce their colorful collaborative outdoor lighting collection. Launching May 7th 2025, this vibrant collection features fourteen signature lighting pieces. Thanks to playful, bold colors and innovative rechargeable technology, reimagining how outdoor spaces can be illuminated with style is easier than ever.
Ironically, despite the growing demand for colorful, design-forward lighting solutions, the outdoor lighting market has historically been dominated by traditional metallic brass and bronze finishes—a significant gap that innovative brands are now racing to fill. Recognizing this industry-wide missed opportunity for chromatic expression, Pooky Lighting sought out The Novogratz, whose celebrated color-forward approach to design made them an ideal creative partner. Given the remarkable success of rechargeable lighting products since entering the US market in early 2024, this venture into colorful, cord-free outdoor lighting represents their shared commitment to how color and innovative technology can transform spaces.
The design process brought together Pooky's craftsmanship expertise with The Novogratz's bold aesthetic sensibility. Drawing color inspiration from The Novogratz's Antonine fabric design, the team crafted a palette that feels simultaneously fresh and sophisticated. Their collaboration resulted in pieces that showcase a harmonious blend of traditional lantern silhouettes with contemporary color applications.
Ironically, despite the growing demand for colorful, design-forward lighting solutions, the outdoor lighting market has historically been dominated by traditional metallic brass and bronze finishes—a significant gap that innovative brands are now racing to fill. Recognizing this industry-wide missed opportunity for chromatic expression, Pooky Lighting sought out The Novogratz, whose celebrated color-forward approach to design made them an ideal creative partner. Given the remarkable success of rechargeable lighting products since entering the US market in early 2024, this venture into colorful, cord-free outdoor lighting represents their shared commitment to how color and innovative technology can transform spaces.
The design process brought together Pooky's craftsmanship expertise with The Novogratz's bold aesthetic sensibility. Drawing color inspiration from The Novogratz's Antonine fabric design, the team crafted a palette that feels simultaneously fresh and sophisticated. Their collaboration resulted in pieces that showcase a harmonious blend of traditional lantern silhouettes with contemporary color applications.
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